Sometimes it’s tempting to just let the design do the talking… This project for SPS, an exclusive event organiser, was all about temptation. We were asked to create an identity as well as a website that was not connected to, nor bound by the same rules as their main site. The design was to be chic and sensual, with an aura of mystery. To that end we used a golden Venetian mask as logo contrasted with a dark background, with only black and white photography to further enhance this.